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01/22/2005: "A Book that All Copywriters and Those Who Write their Own Copy Must Read."

I just finished reading Maria Veloso's book, 'Web Copy That Sells.' I've got to say that, while I've practiced professional copywriting for some 30 years, I learned things from this book which will help me provide much better service to my clients as well as myself.

This book provides the unique skills and techniques that enable a copywriter or anyone who writes online copy to flat out sell like never before. These techniques are so powerful and dynamic I can't believe it.

Maria Veloso has put together a wealth of knowledge that, to my knowledge, has never been made available before. I've read all the books on online copywriting and a few offered some valuable help and ideas.

But 'Web Copy That Sells' is, by far, the very best to date. I recommend this book to anyone who really wants to make their site sell or needs to understand how to write e-mail and get it through the spam filters as well as get it read. This book covers it all. Maria Veloso has done a great job and provided a valuable service and I for one am very thankful for having this book.

I highly recommend this powerful book to all copywriters and anyone who needs to write copy for the Web.