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Award-winning journalist and freelance copywriter, Susanna K. Hutcheson, presents news, thoughts and ideas on the world of business, marketing, copywriting and much more.


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Home » Archives » May 2010 » Copywriting Secrets You Should Know

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05/26/2010: "Copywriting Secrets You Should Know"




Brought to you by Chris Marlow

for the first time and probably never again...










In 48 Golden Minutes


Copywriters’ Agent Extraordinaire

Kevin Finn Discloses His Closely Held Secrets That Only a Select Few Superstar Copywriters Have Been Privy to Know… Until Now



After years of keeping ever so quiet, Kevin Finn speaks out…and lifts the veil of mystery from the world of super high paying jobs.


He reveals for the first time his Perfect Match System – a highly specialized method that brings together a select group of top copywriters with some of the biggest mailers in the world.


In this rare interview, Kevin generously opens his vault of secrets about how to qualify for top copywriting jobs and how he generates mind-boggling fees and royalties for his clients.









And if this isn’t enough…
































Kevin has been extremely generous in releasing for your personal use, his formerly proprietary formulas for selecting copywriters, reviewing copy and persuading companies about the benefits of including royalties in the fee package. These documents and their insights can move your career ahead at lightning speed!



Confidential - Copywriter Data Sheet – giving you a look at the qualifications Kevin expects of copywriters he selects to represent as clients...
Direct Mail Package Review – the checklist Kevin and his heavy hitters use to make sure they smash the control...



Business Client Advantages of Royalties Letter — the “secret weapon” letter for convincing new business clients that is it’s in their best interest to pay royalties...



Disclaimer - Kevin adds this very important Disclaimer language, to protect you on every job. (And these days the authorities are more often holding copywriters responsible for claims they make! You need this disclaimer copy!)



Getting your hands these priceless documents, each an incredible, stand-alone value on its own, is well worth your very reasonable investment. In fact, think of what you're missing each time you prepare a job without the core business documents used by Kevin's superstar writers!


Click here for more information.










Susanna K. Hutcheson

Susanna K. Hutcheson is a well-known, prolific writer and copywriter. She started her career in 1967 and has been a reporter on numerous newspapers, a feature writer on major magazines and trade publications and editor and owner of several weekly newspapers. She is executive copy director of Power Communications. She is also a press card-carrying award-winning journalist.



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