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Award-winning journalist and freelance copywriter, Susanna K. Hutcheson, presents news, thoughts and ideas on the world of business, marketing, copywriting and much more.


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Home » Archives » April 2011 » Being Fit Is Not Only Smart But Can Help You To Be a Better Writer.

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04/03/2011: "Being Fit Is Not Only Smart But Can Help You To Be a Better Writer."


Most writers spend hours sitting at the computer. When not at the computer, we're sitting in a chair with a pad in our hands writing headlines, notes and thoughts, ideas. Before you know it, our butts have spread and our bellies are bulging. Why? We don't exercise. We become sedentary and out of shape.

Well, it doesn't take a genius or a medical degree to know that leads to poor health and poor health leads to a major loss of energy which leads to loss of income.

So, what's the solution? Exercise. If it weren't for exercise, I'd be winded half the time, fat as a Missouri heifer and very poor.

When I sit, I make it a habit to get up every twenty minutes and stretch. I may even do a few isometric exercises such as the wall sit. You'd be surprised how quickly that builds up your quads and gives you endurance. Just 90 seconds and you know you've done something.

Then, at least three times a week, I do my Bodylastics muscle-building workouts. They're a powerful way to get in a great workout that doesn't take much time. Moreover, it's fun. If you just hit the major muscle groups, you've done yourself a world of good.

People begin to lose muscle in their twenties. As we age, the loss increases. We can regain all that muscle. But, we have to exercise. And, the good news is, it doesn't take a lot of exercise.

I also do some Qigong for relaxation and stress relief. But, it also builds muscle and strength as does power yoga and isometric exercises. One of the best exercises known to the human race is the simple push-up. Yet most people are lucky if they can do just one! Push-ups work the pecs, the back and arms, legs --- pretty much everything including the core.

Now, you may ask, what's this got to do with copywriting or writing. Well, a lot. Writers, like everyone else, need to stay in shape if they expect to be able to function at their peak. An out-of-shape person simply can't function at the same level as someone who is fit and strong.

My advice to you is to do whatever you can to begin to move. Get up often and move around. Do a few exercises. Plan a weekly schedule of workouts. Short workouts are great. I highly recommend you look into the Bodylastics system.

Scientific studies show that one set of muscle-building exercises is as good as three. And you can get a great workout in ten to twelve minutes.

Americans tend to go overboard with everything. We exercise either not enough or too long. An hour on the treadmill is stupid and dangerous. The human body is not made to run for forty minutes or an hour. We run, if at all, in spurts, in emergencies. On the other hand, we lift all the time.

We lift groceries, babies, furniture. We even need strong muscles to get out of a chair. So before you get in your chair and can't get up again, start moving. Get in shape. When you do, you'll find you have more energy and you'll be writing better stuff.

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Susanna K. Hutcheson

Susanna K. Hutcheson is a well-known, prolific writer and copywriter. She started her career in 1967 and has been a reporter on numerous newspapers, a feature writer on major magazines and trade publications and editor and owner of several weekly newspapers. She is executive copy director of Power Communications. She is also a press card-carrying award-winning journalist.



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