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Breaking Advertising & Media News.

news just in news

A Futures Site Coming to Bet on Movie Ticket Sales
Posted 1 hours ago
Posted by By JOSEPH PLAMBECK
A virtual futures exchange is being assembled to allow people to bet money on a film?s box office success.

Carlos Slim Tops Forbes List of Richest People
Posted 1 hours ago
Posted by By BLOOMBERG NEWS
The Mexican businessman beat Bill Gates and Warren E. Buffett for the top spot in the 2010 list.

EMI Music Names a New Chief
53 minutes ago
Posted by By JOSEPH PLAMBECK
Charles Allen was named executive chairman of EMI Music. He replaces Elio Leoni-Sceti, who is leaving the company.

Advertising: Like Texting, but With Video
43 minutes ago
Posted by By ELIZABETH OLSON
Companies like American Greetings are moving beyond texting by offering services that send video messages to cellphones.

Advertising: ?Mad Men? Dolls in Barbie?s World, but Cocktails Stay Behind
9 Mar 2010 at 9:30pm
Posted by By STUART ELLIOTT
Mattel is planning versions of Barbie and Ken styled after four ?Mad Men? characters in a promotion for the television series as well as for Barbie.

TV Providers Seek New Federal Rules on Retransmission Rights
9 Mar 2010 at 9:40pm
Posted by By BRIAN STELTER
With a petition to the F.C.C. and a letter to Congressional leaders, cable and satellite providers said the current rules were ?broken and in need of repair.?

Times Company Appoints Christie as Communications Officer
9 Mar 2010 at 9:40pm
Posted by By RICHARD PÉREZ-PEÑA
Robert Christie, who joins the Times Company after seven years with Dow Jones, will fill a position left vacant since August.

Movie Review Leads to Suit Against Variety
20 hours ago
Posted by By MICHAEL CIEPLY
The complaint accuses Variety of contractual breach, negligence and unfair business practices in connection with the film, ?Iron Cross.?

After Victory Against Disney, Children?s Group Loses Its Lease
19 hours ago
Posted by By TAMAR LEWIN
The Campaign for a Commercial-Free Childhood was evicted after pressuring the Walt Disney Company into offering refunds to buyers of its Baby Einstein videos.

Editor Is Fired After Criticizing Chinese Registration System
19 hours ago
Posted by By SHARON LAFRANIERE and JONATHAN ANSFIELD
Zhang Hong?s dismissal is a fresh warning that journalists who challenge government policy too directly can face retribution.

Furriers Lure Young Designers
6 hours ago
Posted by By ERIC WILSON
An industry campaign to aggressively court designers results in a fur rebound on the runway.

The Mouse That Roared: Turning to the Internet to Catch a Favorite TV Show
3 hours ago
Posted by By DOUGLAS QUENQUA
With new devices making it easy to stream Internet content to a television, more people are watching cable shows for free.

Variety Lays Off the Critics Todd McCarthy and David Rooney
9 Mar 2010 at 1:30am
Posted by By MICHAEL CIEPLY
The show business trade paper said ?economic reality? dictated jobs cuts, eight in total.

Advertising: For Marketers, a Different Set of Oscar Winners
8 Mar 2010 at 10:50pm
Posted by By STUART ELLIOTT
Newly frugal companies used a lot of previously seen commercials during the Academy Awards show, but there were some notable new spots.

Q&A With Stuart Elliott
8 Mar 2010 at 12:46pm
Stuart Elliott and readers talk advertising.

3-D Fans Push Burton and Depp?s ?Alice? to Top at Box Office
8 Mar 2010 at 1:15am
Posted by By BROOKS BARNES
The hunger for 3-D pictures, a blockbuster publicity campaign and curiosity about a performance by Johnny Depp pushed ?Alice in Wonderland? to No. 1 at the weekend box office.

National Enquirer?s Coverage of Edwards Earns Recognition
8 Mar 2010 at 12:37am
Posted by By STEPHANIE CLIFFORD
As The National Enquirer chased reports of an affair involving John Edwards, it strung together a series of scoops and earned a little respect along the way.

Major League Baseball to Stream ESPN Events
8 Mar 2010 at 10:39am
Posted by By BRAD STONE
Major League Baseball Advanced Media will handle the technology infrastructure and customer support for the nearly 3,500 live events that ESPN streams each year.

Paperback Business Best Sellers
7 Mar 2010 at 3:50am
Rankings are based on February figures.

Hardcover Business Best Sellers
7 Mar 2010 at 3:51am
Rankings are based on February figures.

Which 2009 Magazine Ads Were Tops With Young Men and Young Women?
MRI Starch Communications looked at which 2009 consumer print ads caught the attention of young men and women. Our slideshow of print ads that had the most "stopping power" among young men and women reveals there are some differences, as you might expect, but when it comes to a crisp glass of imported beer, or a close-up of a flatbread melt, apparently we aren't so different after all.

Dora the Explorer Finds Herself in High Demand
Posted by ahampp@adage.com(Andrew Hampp)
LOS ANGELES (AdAge.com) -- Dora the Explorer, Nickelodeon's cartoon preschool heroine, is turning 10 -- or should we say, diez? -- and has a host of marketing partners to help her celebrate, from State Farm to the U.S. Census.

YouTube Brings Mobile Ads to Revenue Mix
Posted by mlearmonth@adage.com(Michael Learmonth)
NEW YORK (AdAge.com) -- YouTube has spent the past year putting ads in every corner of the site, from big, splashy homepage ads to pre-roll, post-roll and overlays on video. But one aspect has remained curiously ad-free: its mobile site.

A 'Breech' of Ad Policy?
Posted by bsteinberg@adage.com(Brian Steinberg)
NEW YORK (AdAge.com) -- Looks as if someone else may have their knickers in a twist over the way two Super Bowl commercials featuring pantsless actors were aired back to back during the game.

Who Got the Biggest Twitter Lift From the Oscars?
Posted by sdumenco@adage.com(Simon Dumenco)
The trend lines on tweets that name-check the Best Actor, Best Actress and Best Film nominees basically go from flat line to huge spike to flat line again. One exception: Sandra Bullock.

Do People Tweet About Brands More Out of Hate Than Love?
Posted by sdumenco@adage.com(Simon Dumenco)
The presence of two media brands -- the BBC and BET -- on this week's Top 10 Most Tweeted Brands chart raises some interesting questions about why people tend to tweet about brands.

How to End the Recession: Agricultural Subsidies for Facebook FarmVille Farmers!
Posted by sdumenco@adage.com(Simon Dumenco)
The Facebook Generation is ready, able and eager to work. How else to explain that 81,125,786 users (as of this writing) are tilling the fields of their virtual Facebook farms on at least a monthly basis?

Tug of War
In a stunt to demonstrate just how fast its network can transfer information, an Israeli telecom had teams in New York and Tel Aviv tug on opposite ends of a rope.

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